Conversations that Convert—Winner Chevrolet's Success with Live Messaging Read Case Study
Below you'll find a list of all posts that have been tagged as “Thought Leadership”
Since the inevitable death of organic social reach, dealers’ opportunity to reach and engage Facebook’s 2 billion users rests on paid advertising. Now that it takes a little more effort to promote your dealership on Facebook, those dealers who DO advertise will rise to the top. You can be one of them. If you’re familiar with Facebook Advertising, you know …
We are well into 2021, and car sales continue to cool off despite the summer heat. As vehicle sales flatten, optimizing dealership service department best practices will play a critical part in maximizing dealership revenue. The service department brings in a large sum of money to your dealership, often accounting for a majority of the profit. Yet, it’s very likely …
“Your company doesn’t have a culture. It is a culture.”- Simon Sinek For 10 years, ActivEngage has provided the most trusted live chat service to automotive businesses around the world. We lead a diverse team of skilled and driven professionals united by a shared goal: helping our automotive clients build lasting relationships with their customers. But at ActivEngage, we …
Happy New Year! For many months, we’ve been hard at work, looking for ways to transform digital communications between businesses and the customers they serve. And we’re proud to finally let the cat out of the bag and announce a series of new ActivEngage chat features that will help dealerships enhance and deepen conversations with consumers. New Year, New ActivEngage …
Unless you’ve been living under a rock for the last decade, you’ve noticed that just about everyone has a smartphone in their hand nowadays. In fact, over 2.8 billion people use the Internet from their smartphones. But even with the promise of a miniature computer in our pockets 24/7, it’s surprising that more dealerships aren’t leveraging the full potential of …
Accountability in the workplace is the paramount method to success. In order to justify your decisions as an owner or manager of a dealership, you have to be able to show the reasons why you are doing something, and so do all of your employees. If there is an action without a reason, there is no accountability for that action. …
At ActivEngage, it’s no secret that we’re strong advocates of quality conversations. And we know our managed chat team does it best. But, if you’re considering building a self-managed chat team at your dealership, you’ll need a team ready to build relationships with online shoppers. That’s why today, I’m sharing four essential live chat skills you should look for and build upon …
The mobile shopping experience has been gaining precedence in the last few years, particularly in the last few months (Thanks, Google!), which is why in today’s blog I’ll be sharing some helpful tips about how to effectively assist mobile shoppers in chat. Here are 6 big do’s and don’ts of mobile chat conversations: 1. DO look over the shopper’s live …
I’ve said it before, and I’ll say it again: not all chat providers are the same. Vendor priorities vary, software technology can be user-friendly or not, not all providers hire chat teams within the US, and the quality of managed chat conversations are not equal. In fact, a bad managed chat service can be detrimental to your business! If the …
ActivEngage Live Messaging Service is very real, provides 100% people-powered conversations, and delivers some seriously high-conversion results for your dealership.
