Increase Leads & Test Drives in the Slowest Months for Car Sales

Increase Leads & Test Drives in the Slowest Months for Car Sales

Written By AE Staff

Albert Einstein once said, “Life is like riding a bicycle. To keep your balance, you must keep moving.” It makes sense; try and stop pedaling and see how long you stay up! For people who do sales for a living (and more specifically, those who sell cars), the principle is very similar. Auto dealers are always looking for leads, trying …

Live Chat Helps Shoppers Secretly Research Cars at Work

Live Chat Helps Shoppers Secretly Research Cars at Work

Written By AE Staff

Let’s be honest –  your shoppers aren’t all saintly angels. Some of them are researching for their dream car during work. Actually, A LOT of them are on your website while at work. And they don’t want their boss to know! And since they aren’t going to stop, no matter what you say or do, your role is to be the …

4 Reasons Your Dealership Should Hire a Millennial Workforce

4 Reasons Your Dealership Should Hire a Millennial Workforce

Written By Carol Marshall

Generation Y has gotten a bad rep over the past few years, however there are some distinct characteristics that should not be overlooked when considering them to be a part of your dealership’s staff. The following characteristics are advantages that could increase your bottom line, so listen up! All About That Tech Millennials are tech savvy. They grew up during …

How to Use Geofencing with Live Chat

How to Use Geofencing with Live Chat

Written By AE Staff

The Internet allows you to have a global street corner for your dealership’s Digital Storefront, but sometimes it’s wise (and profitable) to send certain messages to your local shoppers ONLY, and in order to do that – you need to use Geofencing. What is Geofencing? Geofencing is a popular customer targeting technology that uses GPS location. It gives you the …

Why You Need to Join the Mobile Chat Revolution

Why You Need to Join the Mobile Chat Revolution

Written By Ted Rubin

“Nothing is more powerful than an idea whose time has come.” — Victor Hugo As the live chat industry grows, chat technology is getting better every day. New ideas are creating new chat features, and it’s important to know what options are out there that make tasks easier for your chat team and your online shopper’s chat experience more helpful. …

Why Your Dealership’s Live Chat Team Needs Emotional Intelligence

Why Your Dealership’s Live Chat Team Needs Emotional Intelligence

Written By Carol Marshall

Emotional intelligence is the ability to absorb emotional cues and use it to guide behavior. It’s essentially the combination of personal and social competence, and it affects how well we interact with others. When it comes to digital messaging (live chat, SMS, Messenger, etc.) in the age of customer experience, emotional intelligence (EI) can mean the difference between losing a …

How to Sell Cars with an iPad

How to Sell Cars with an iPad

Written By AE Staff

A colleague recently mentioned going to an old-fashion diner and having her order taken on an iPad. As contrary as it seems, it got me thinking that nowadays, technology really has taken the crown – especially in the business world. Things like the file cabinet, the briefcase, and the folder are a few of the passé ways in which business …

Your Live Chat Backup Service is Unprepared for Murphy’s Law

Your Live Chat Backup Service is Unprepared for Murphy’s Law

Written By AE Staff

Murphy’s law states, “Anything that can go wrong — will go wrong.” Therefore, severe weather happens, and when it does, your live chat backup provider has two choices. They can: 1. Ensure the live chat team is prepared to handle the questions about your stores open hours or any closings due to severe weather. or 2. Epically fail at answering …

What Breaking Bad’s Gus Fring Can Teach You About Management

What Breaking Bad’s Gus Fring Can Teach You About Management

Written By Carol Marshall

If you’ve seen AMC’s Breaking Bad, you already know about the radical transformation of Walter White, a chemistry teacher who turned into a drug kingpin when he found out about his terminal cancer. You already know about last season’s epic chess match between Walt and Gus Fring, a respected restauranteur who used his business savvy to front an extremely successful …